How Google’s continuous scroll can impact SEO
Google has recently introduced a new feature called continuous scroll, which allows users to scroll through the search results page without having to click on the next page. While this may seem like a small change, it could have significant effects on user engagement and the way we look at SEO. According to the Top SEO company Auckland research, we will discuss how Google’s continuous scroll can impact SEO. Increase in bounce rates Google’s continuous scroll is a user interface that allows users to scroll down the page without clicking on the next page. This reduces the number of page views and bounce rates, which are important metrics for SEO. As per SEO company Auckland, it's not good for SEO because it makes it hard to track how many pages a user visits when they use this feature. Difficulty in tracking page views It's difficult to track page views and user engagement, which can affect your SEO. Continuous scrolling makes it hard to determine the number ...